Betfair for Android v2.0 hits the market
The latest innovation in British online betting exchange and internet casino operator Betfair involves a new native Android app, Betfair for Android v2.0, with a completely revamped user experience customized for the Linux-based operating system.
The company stated that the app builds on the recent intuitive interfaces launched on the company's iPhone and iPad Apps, and that it has incorporated a highly responsive look and feel, a superior visual home screen, Betfair's 'Cash Out' tool, price graphs and market view enhancements.
Furthermore, the company spokesman stated that, having in mind that Android is now one of the leading operating systems for smartphones across the globe, their new launch is a step towards capturing the significant commercial potential of this channel in future.
Also, according to Raj Vemulapalli, vice president of mobile operations, "This is another exciting launch for Betfair which again highlights the benefit of our Silicon Valley Development Center, which has worked round the clock to build a product that is very engaging and reflects the needs of our customers and business.
"Due to the popularity of the Android platform, this app will provide a huge number of existing and potential Betfair customers with a fundamentally improved experience. This product is another example of how Betfair is leading the way in mobile gaming."
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