Kiron Interactive Extends Contract with SISAL

Virtual sports supplier Kiron Interactive has extended its current retail content agreement with Italy's SISAL to include the online market. The initial December 2013 deal included content provided to 700 SISAL retail outlets and, based on its performance, will now include the online sector. Steven Spartinos, co-chief executive officer of Kiron Interactive said, “I'm delighted that SISAL have chosen to offer our games to their online customers. They've performed exceptionally well against their competitors and this is a great vote of confidence. “It is also a great endorsement of virtuals as a multi-channel product in general, both in established markets and emerging ones.”