Software Deal Closed by InPlay Matrix and Buzz Sports

Asian in-play gambling markets targeted by the partnership This week, UK-based software developer Buzz Sports, closed a deal with InPlay Matrix which will see the ZonePlay in-play betting product offered in Asian online gaming markets. Thanks to the deal, Asian punters will be enabled to bet while watching televised sport and gamble on what happens next while watching at home. In addition, ZonePlay features live odds that constantly change, and it offers an entirely complementary product to existing in-play betting markets offered by InPlay Matrix clients, providing them with a multitude of betting opportunities every day. It currently supports football, tennis and cricket betting, whereas baseball is due for launch in 2012.