Three year sponsorship deal first step in Worldlink's plans
According to the latest announcement, mobile betting content and data provider Worldlink plc has signed a three year sponsorship agreement with Premiership club Sunderland FC, confirming the company's recent advisories that partnering with a number of UK Premier League football clubs is a part of their new business strategy.
"I am thrilled to be announcing the first of several Premier League partnerships with Sunderland AFC. We are looking forward to providing the Sunderland fans with an enhanced betting experience, and developing a long term relationship with a club of such international prestige," said Neil Riches, managing director of Worldlink.
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